Top Ways to Implement Shopify Customer-Specific Pricing Without Coding

Customer-specific pricing is one of the biggest needs for B2B and wholesale Shopify stores. Whether you sell to distributors, VIP clients, or negotiated-contract customers, showing the right price to the right buyer is essential. The challenge? Shopify does not natively support unique pricing for individual customers—unless you're on Shopify Plus.

But the good news is you can still implement customer-specific pricing without writing a single line of code. With the right mix of Shopify features and apps, you can give each customer their own tailored pricing experience. Below are the top no-code methods to make it happen.

1. Use Customer Tags to Control Pricing Access

One of Shopify’s simplest no-code methods is customer tags. While tags alone can’t assign unique product prices, they work perfectly when paired with automatic discounts or pricing apps.

How It Works:

• Tag customers as Wholesale, VIP, Distributor Level 1, etc.
  
  

• Apps or Shopify discounts recognize the tag.
  
  

• The correct pricing is displayed when the tagged customer logs in.
  
  

Best For:

• Percentage-based discounts
  
  

• Group-specific pricing
  
  

• Stores that don’t need per-product custom pricing
  
  

If you don’t need complex price lists, this solution is fast and beginner-friendly.

2. Use No-Code B2B & Wholesale Pricing Apps

Apps are the easiest and most flexible way to implement true Shopify customer-specific pricing without touching code. They allow you to assign unique product prices, quantity tiers, and discount rules to individual customers or groups.

Top No-Code Apps That Make This Easy:

• Bold Custom Pricing
  
  

• Wholesale Pricing Discount
  
  

• Wholesale Gorilla
  
  

• Easify B2B Product Options
  
  

• Request a Quote + Custom Pricing Apps
  
  

What These Apps Can Do:

• Create individual price lists
  
  

• Hide prices for non-tagged customers
  
  

• Show different prices after login
  
  

• Offer volume or tiered pricing
  
  

• Manage hundreds of product-specific rules automatically
  
  

This is the most reliable way to offer negotiated or contract-based pricing.

3. Implement “Price Hidden Until Login” Rules

If you want to protect your pricing or offer special rates only to approved customers, a no-code “Hide Price Until Login” setup is perfect.

Benefits:

• Prevents price scraping
  
  

• Encourages B2B customers to register
  
  

• Keeps contract pricing private
  
  

• Eliminates the need to edit themes manually
  
  

Most wholesale pricing apps include this as a built-in feature, so no coding is required.

4. Use Shopify Draft Orders for One-Off Custom Pricing

If you don’t need automated customer-specific pricing, Shopify’s Draft Order feature is a simple alternative.

Ideal For:

• High-value custom orders
  
  

• Negotiated pricing
  
  

• Project-based pricing
  
  

• B2B customers who frequently request quotes
  
  

You can create a draft order, set a price manually, and email the customer a checkout link. It’s not automated, but it’s perfect for custom or one-time quotes.

5. Offer “Request a Quote” Instead of Showing Prices

If your pricing varies per customer or depends on customization, add a no-code Request a Quote app.

Customers can:

• Submit their project details
  
  

• Request custom pricing
  
  

• Get a personalized quote from your team
  
  

• Approve the quote and convert it into an order
  
  

This gives you complete control without needing to hard-code pricing logic.

Final Thoughts

Implementing Shopify custom pricing per customer doesn’t have to be technical. With the right combination of tags, no-code apps, draft orders, and quote systems, you can build a flexible B2B pricing workflow tailored to your business. Whether you need hidden prices, unique price lists, or negotiated quotes, there is an easy no-code solution that fits perfectly.